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HomeMy WebLinkAboutThe Citizen, 2012-05-17, Page 6PAGE 6. THE CITIZEN, THURSDAY, MAY 17, 2012. Tourism Association is an unsung hero says Cumming Former councillor encouraged by strategy A whale of a tale Courtney McBride of South Huron District High School poses with her entry into the Huron County Youth Art Show. Her piece, Orcas, was one of the top pieces at the show which is on display at the Bainton Art Gallery at the Blyth Centre for the Arts. The show finished its two-week run today (May 17). (Denny Scott photo) I was encouraged to read that North Huron Deputy-Reeve Dave Riach shared his personal opinion on the Queen Street Revitalization Strategy at a recent Blyth BIA meeting (The Citizen Volume 28 No. 19). As one volunteer member of the Blyth Idea Group, I am part of a group of motivated stakeholders who advocate for various projects, including the Historic Village branding initiative and Queen Street signage. This public advocacy is almost exclusively energized by stakeholder time and resources – and the strategic objective has always been Queen Street revitalization. It’s why we have slogged through the various studies and reviews, and an informative collaboration with the University of Waterloo. At every stage, we have turned to respected experts for fresh eyes on Blyth and how we may most effectively leverage the community’s opportunities. Along the way, we had our opinions challenged and our decisions influenced on the basis of what works elsewhere, prevailing best practices and forward-looking strategies. It’s why we consult outside the community, consider the experience of others and challenge ourselves to change. Everything we do must be about the role and relevance of Blyth in the future. There is a conversation going on in every progressive community across North America, and each is working to effect positive, sustainable change. There will be winners, whiners and losers –and if given a choice, I vote for winning. History tells us that every forward- looking conversation will attract a few agents of doom who will offer many reasons why something will not work/nothing will work, but precious few solutions. It’s all part of the process. And while opinions do matter, the facts matter more. Interested community stakeholders will scrutinize the plans, look for areas for even further improvement and then we must fearlessly push for the best possible outcome. Last week, I had the opportunity to tour main streets in Chemainus, Duncan, Ladysmith and Nanaimo, B.C. Each of these forward-looking towns has recently completed various main street/downtown revitalization projects – and they all feature the same elements: 1. Efforts to slow traffic and enhance pedestrian safety (widened sidewalks, bump-outs, accessibility ramps, changes in surface colour, texture). 2. Energy efficient lighting and tree-lined streets (several communities installed receptacles at the trunk to allow for Christmas and seasonal lighting). 3. A consistent branding/signage/ community mapping strategy, and a coordinated, thematic approach to storefront façade construction, colours, etc. Beyond these elements, these communities also featured walking trails and places for public assembly (typically on main street). Ladysmith (population 7,000) has received several provincial and national awards for its revitalization efforts, including special honours for heritage, and selection as one of the 10 Prettiest Towns in Canada. The once quiet town has rediscovered its confidence and is growing. Closer to home, I recently toured the main street of Gravenhurst, Ontario, and observed that its new main street (subject to snowfall and the removal that goes with it) also includes efforts to slow traffic and enhance pedestrian safety – including bump-outs. It seems that after nine years of effort, Blyth is on the right track. Not because the Blyth Idea Group says so, but because the evidence says so. May we have the confidence to get behind the Blyth Revitalization Strategy, the enterprise to sustain our local economy, and the staying power to advocate for Blyth and the people who call this home. Steven Sparling. THE EDITOR, Re: The ‘Behind the Scenes’ Secret to the Successful Promotion of Tourism in Huron County To the Tourism Operators and People of Huron County, The Huron Tourism Association (HTA) started about 20 years ago as a seed of an idea. That seed has since established firm roots and has grown strong branches of marketing and promotion to bring visitors and guests to Huron County. This member-supported, industry organization continues to work hard and strategically to show our visitors the attractions, experiences and natural beauty that we in Huron County already know so well. How has this organization of entrepreneurial tourism businesses been able to grow tourism to Ontario’s West Coast? Thousands of volunteer hours, passionate and tireless advocates, and the support of Huron County Council, which understands that tourism is one of the pillars of economic development (along with agriculture, manufacturing, and cultural industries). This partnership of volunteers, county, and hard- working businesses have all contributed to the award-winning branding, culinary tourism and events, international, nation-wide, and province-wide media coverage of our attractions and experiences, and all the other web, print, broadcast, social media and other tools that we are using to let the world know what we have to offer. The tourism businesses in this county have a volunteer board of directors working hard, and bringing a lot of collective marketing expertise, to show tourists and guests the gem that is Huron County. We are excited about the resources, ideas and vision available through our partnership with Regional Tourism Organization 4 (Huron County, Perth County, Waterloo Region and Wellington County). We are working in partnership with tourism attractions and business organizations adjacent to the county, and in every part of Huron County, and every gateway to Ontario’s West Coast. The scale of success of Huron County’s tourism industry would not have been possible without the talent and dedication of the staff members of Huron County’s Planning and Development Department. Words cannot capture the dedicated contribution for many years, and commitment to tourism and economic development, of staff member Cindy Fisher. She may be quiet and unassuming in demeanour but she is connected, knowledgeable, professional, committed to growth in Huron County, and one of the bright lights in strategic planning. Together with her obvious passion for Huron County and the people around her, she continues to be an inspiration to those that know her. This was particularly evident during the months following the F3 tornado which hit Goderich and Benmiller and area. One of her most significant contributions is the team she and the county have built around her. Skilled tourism marketer Jenna Ujiye, and Brittany Frye, together with Cindy, Marie McGuire, and a number of staff and volunteers, displayed their talents at the HTA’s Annual Tourism Event and Brochure Swap. This year the event was graciously hosted by the Township of North Huron at the Wescast Community Complex in Wingham and the level of expertise and dedication were evident by the flawless delivery of another Feature SPECIAL G ODERICH TOYOTA 2007 Buick Allure CX 3.8L, V6, local trade in, power seat, PW PDL PM, Cruise, 1 owner, extra clean, 55,000kms $10,495 Plus Tax *Denotes Former Daily Rental 2003 4 Runner SR5, 4.7 l, V8, sunroof, AM FM CD & Cassett, PW PDL PM, Cruise. Check this out $10,995 Plus Tax 2007 Toyota Camry Economical 4 cyl. automatic, A/C, PW PDL PM, Cruise, AM FM CD & More. Excellent value $11,995 Plus Tax GODERICHTOYOTA.COM GODERICHTOYOTA.COM GO D E R I C H T O Y O T A . C O M G O D E R I C H T O Y O T A . C O M G O D E R I C H T O Y O T A . C O M G O D E R I C H T O Y O T A . C O M G O D E R I C H T O Y O T A . C O M G O D E R I C H T O Y O T A . 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