Clinton News-Record, 1963-08-22, Page 10Page 1O --Clinton. News-Recaird--Thars., g. gz 1963
A Matter of
Pr incip e
(BY J,. CARL BEMINGWAY)
.Just recently I was listening
to a radio program which was
promoting the sale of a certain
food product.
The punch line in the sales
pitch was "Buy X and it will
help cut your high food costs."
Perhaps it is remarks like
this that are responsible for
my lack of hair.
In the first place it is false.
Food costs in Canada are not
high. Fewer hours of labour
are required in 'Canada to pro-
cure a bountiful food, supply
than any place in the world.
In the second place it was
a lousy sales script. Did you
ever hear: "Buy Texaco and
cut your high gasoline costs,"
"Buy a Corvair instead of a
Buick and cut your high car
costs", "Buy a TV and cut your
high entertainment costs". I
think not..
Any advertising script writer
who created such a boo - boo
for any of the above mention-
ed products would be promptly
shot at sun-clown. He might
at least take comfort in know-
ing that he would not see the
sun-rise on his blunder.
What do other products ad-
vertise? "Travel farther with
Texaco". "No carborator icing'
with ESSO"; "Octane to match
your car with Sunoco"; "Drive
a Corvair! the best of the com-
pacts"; "Buy a TV for news
education and entertainment."
Why isn't food advertised in
the same way?
"Use dairy products for good
teeth, strong bones, and a
healthy body. Dairy foods are
least affected by strontium
ninety."
"Buy beef-steak for protein";
"Bacon and eggs for break-
fast. It is your most important
meal", or "apples and tomat-
oes or their juices will provide
you with minerals and vita-
Mins."
Perhaps the reason for the
poor quality of food advert,is-
ing so many times is because
producers have nothing to do
with the merchandising of their
product.
Farmers can do little in sel-
ling their product since it is
not in a form which the con-
sumer wants. Most farm pro-
ducts must be processed and
at this point pass into the
hands of a processor who is
only interested in the differ-
ence between what he pays
and what he gets.
Consumers have to eat. If
nobody bothers to promote top
quality they will still buy the
product and will be encouraged
to buy the type of product that
provides the best returns to
the handler. How much money
is spent on advertising certain
types of food because they are
easy to prepare?
Whether it provides nourish-
ing food for your family or
not is not mentioned.
Oh yes! You must retain
your, girlish figure. Fat people
eat; therefore, we conclude
that eating is the villain. How-
ever, •balanced meals plus a
sensible amount of exercise will
never lead to obesity. There
is no need to limit lunch to
a "coke" a bag of potato chips
and a couple of cigarettes.
This• isn't even cheap. This
lunch will cost about 23 cents.
Yet teenage camps can supply
three meals and a snack a day
for less than a dollar.
We are what we eat! When
you build a house you use the
best materials possible. Does
your body rate anything less?
Married hi Varna Church
Pictured above are Mr. and Mrs. Francis Ed-
win Hunt, who recently exchanged wedding vows
in Varna United Church. The bride is the former
Carol Ann Hill, daughter of Mr. and Mrs. Gordon
Hill, Varna and the groom is . the son of Mr. and
Mrs. Frank Hunt, Seaforth. They are residing at
RR 1 Seaforth.
Lengthy Reach . . , But -He Was Still A Loser
Lion Antoine "Red" Garon, left, may have had some feelings of appre,
hension when he told this young competitor he could lean over as far as he
wished, as long. as his feet stayed on the ground. However, despite the short
distance, the rings just wouldn't encircle any of that silver on the table. Despite
cold weather, the Lions report a fair scccess with their annual street frolic stag-
ed Thursday. (News-Record Photo)
Five Airmen
Assessed fines
*Goderich Court
Five airmen from RCAF Clin-
ton were fined for offenses un-
der the Ontario Liquor Control
Act when they appeared be-
fore MagiStrate 'Glenn 'Hays,
QC, in Goderich last week.
Ivan Owen Jamieson, 19, Was
fined $25 and costs, or five
days in jail, when he pleaded
guilty to having liquor in God-
erich on July 20, in a place
other than his residence.
Another 19-year-old, James
Arthur Hope, was fined $15 and
costs, or three days in jail
when he pleaded guilty to con-
suming liquor, being under the
age of 21 years. The offence
eceured in Goderich also, on
August 9.
Ronald Leroy Hiltz pleaded
guilty to having liquor in a
place other than his residence
and was fined $20 and costs, or
five days in jail.
Pleading guilty to a charge of
consuming liquor while under
the age of 21, years resulted
in a fine of $15 and costs, or
three days in jail, for Robert
Ian Reid.
The final airman to appear,
Robert Gilles Pinault, was fin-
ed $20 and costs, or five days
in jail, when he pleaded guilty
to being intoxicated in a public
place in Goderich on August 10.
Classified Ads'
Bring Quick
Results
SNOWPLOWING TENDER
Township of Tuckersmith
Sealed tenders addressed to Mr. Andrew
Houston, Road Superintendent, RR 3, Seaforth, and
designated "Snowplowing Tender" will be received
until 12 o'clock noon, Tuesday, September 3, 1963.
The Township of Tuckersmith requires for snowplowing
township roads during the winter of 1963-3964: Two power graders which are to be equipped with V-type hydraulically
operated plows of 8' minimum width and a wing. Tenderer
to state Equipment Specifications. All equipment and
tender prices are subject to the approval of the Dept. of
Highways. Tenderers are to supply all requirements, carry
public liability insurance and Workman's Compensation.
The tender must state the flat rate per hour (no stand-by
time). All work is to be done under the supervision of
the Road Superintendent and the Dept, of Highways.
Tenders to be considered on September 3, 1963, at
9:00 p.m.
The lowest or any tender not necessarily accepted.
J. I. McINTOSH,
Clerk,Treasurer,
Township of Tuckersmith.
34-5b.
Classified Ads Bring Results
WE ARE
BUYING
WHEAT - OATS - BARLEY
MIXED GRAIN - FLAX
at competitive prices
CHECK US FOR PRICES
BEFORE YOU SELL
New fast unloading Dump ,Sink and Hoist
Facilities. Our New Facilities mean you can
Unload Twice as Fast.
PITWrar FEEDS
LIMITED
SEAFORTH ONTARIO
LOANS
$50 to $5,000
Atlantic Finance
CORPORATION LIMITED
MIKE ELAND 7 RATTENBURY ST.
Branch Manager CLINTON, ONT.
Phone HU 2-3486
TF YOUR HOME is not complete with-
out a hippo, you'll have to import
one. Search as you will, not a hippo
can be found from St. John's to
Victoria.
But almost everything else can,
and the wise buyer knows that every
dollar spent on Canadian goods
keeps Canadians working.
To keep our economy strong, to
make better job opportunities, to
create jobs for those young people
coming on to the labour market, we'
all must be "label conscious." Before
you buy, look at the label. If the
price, design and quality are right,
buy the product that is made here.
If each of-us could divert just
$2.00 a week from imported to do•
mestie goods, the result could total
$600,000,000 in Canada in one year!
And that could help create 60,000
new jobs !
Buy a hippo if you must, but for
almost everything else, check the
label before you buy, It's in your own
best interest. You help yourself, your
neighbour and the whole province by
giving Canadian products the oppor-
tuthty to Serve and satisfy you.
MORE OProRTUNATV
ONTARIO
GOVERNMENT
TRADE
CRUSADE
that is currently travelling a-
round the world and is present-
ly in session in Korea, Japan
and New Zealand.
T. R. Jones, district super-
visor of Jehovah's Witnesses is
at present in Goderich making
final arrangements for the ga-
thering.
BARN CLEANER
SILO UNLOADER
& BUNK FEEDER
YOU'LL GET BETTER PER-
FORMANCE AND LONGER
WEAR FROM A BADGER
SALES - SERVICE - INSTALLATION
JOHN BEANE, Jr.
Phone Collect HU 2-9250
BRUCEFIELD, ONT.
VILLAGE OF HENSALL
TENDERS WANTED
SEALED TENDERS will be received by the under-
signed up to 6 o'clock p.m., Friday, August 30, 1963, for
the DIGGING, LAYING and BACKFILLING of the
Brock Street Drain, consisting of 325 feet of 8-Inch
sewer tile with two catch basins;
The York Cresent Drain, .s.onsisting of 300 feet of 8-
inch sewer the, 150 feet of 10-inch sewer tile,
1,400 feet of 12-inch field tire, 165 feet of 14-
inch field tile, 20 feet of 16-inch galvanized
pipe and three catch bating,.
Lowest or any tender not necessarily accepted.
For further particulars apply alit te. 'Clerk'S Office,
Town HAIL Eensall.
EARL CAMPBELL,
Clerk.
33.Mb
Work Commences On New OPP Offices
Hope To Move In Early Next Year
ers' Supply Ltd., Zurich, won
the contract which was bid for
by six other firms. Public
Works Minister Ray Connell
reported all seven bids were
very close.
Highways Minister C. S. Mac-
Naughton said police officers
will operate out of the new
division. They are presently
operating out of facilities in
Goderich.
The building will be one-
storey with basement, and will
contain a large general office,
Following are the dates of interrogation rooms, offices for
area fall fairs and larger fairs the sergeant, corporal and see-
in this section of Western Ont- retaries, vaults, washrooms and
ario: a cell block divided into male
Bayfield Sept. 25, 26
Blyth Sept. 17, 18
Brussels Sept, 26, 27
Dungannon Oct. 4
'Elmira .... Aug. 30, 31, Sept. 2
Exeter Sept. 18, 19
Gorrie Oct. 4, 5
Harriston Sept. 18, 19
Kincardine Sept. 19, 20
Kirkton Sept. 26, 27
Listowel Sept. 23, 24
London Sept. 6-14
Lucknow Sept. 25, 26
Mildmay Sept. 10, 11
Milverton Sept. 20, 21
Mitchell Sept. 24, 25
Palmerston•.... Sept. 30, Oct. 1
St. Marys Oct. 1, 2
Seaforth Sept. 19, 20
Stratford Sept, 16-18
Teeswater Sept. 27, 28
Walkerton Oct. 23, 24
Local Witnesses
Plan To Attend
Area Assembly
This week's highlight for the
Clinton congregation of Jeh-
ovah's Witnesses will be a
weekend at Goderich, Ontario,
reported Mr. Hari McNally,
presiding minister. Twenty-five
members of the congregation
have accepted an invitation to
attend the "Right Kind of Min-
isters" assembly in the Goder-
ich Memorial Arena beginning
Friday, August 23.
"We will be among several
hundred ministers from an ar-
ea bordered by Collingwood,
Wiarton, Goderich, Wingham,
and Mount Forest," he said.
Many of the Witnesses have
just recently returned from me-
eting with others at Milwatikee,
Wisconsin, and New York City.
This is part of a convention
Work has already commen-
ced ,on the new $189,000 detach-
ment building at Goderich for
the Ontario Provincial Police.
The structure is being erect-
ed on surplus land at the Ont-
ario Hospital on Highway 21,
south of Goderich.
Zurich Hardware and Build-
Announce Dates
For Fall Fairs
and female divisions.
A separate four-car garage is
included in the project.
It is expected that the OPP
0
Adastral Park
Mrs. G. L. Marshal will be
flying to England on September
7. Linda Marshall and Robert
Marshall will accompany their
mother. The trie will be going
by jet aircraft from Malton air-
port, Toronto.
Wiarton Sept. 10, 11
Zurich Sept. 21 & 23
International Plowing Match
Caledon, Peel County,' Octob-
er 8 - 12.
Wells Auto Electric
"THE ORIGINAL TIJNE.UP SHOP"
Phohe HU 23851
KING STREET CLINTON
with exclusive
FINGER-TIP START
If you can lift a finger you
can start the new Lawn-Boy.
Starting effort is reduced by an
incredible 94% with a new starter
and twin-spark ignition. Don't
buy any other power mower
until you try starting the quiet new
Lawn-Boy. We'll show you today.
IT WILL
'PAY YOU
TO CHECK
THESE
END-OF-
SEASON
PRICES
detachment will move into the
new premises in the spring or
early summer.
"Canada produces almost everything"
Wells Auto Electric
are now
BIG ofAf ill 6 W A NCES
on most models of N B oy