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HomeMy WebLinkAboutThe Exeter Times-Advocate, 1928-06-28, Page 2THE EXETER TIMES-ADVOCATE l/jp*** 1 '■WMITifr nrrum THURSDAY, JUNE 28th, 15)28 UM Our Corner Time, tide and trains wait for man. no Instead nowadays drop. of dropping in for a call, neighbors call in for a THE ALL-REVEALING AD wFrxdt-*-tive»”“the Enemy of Dyspepsia ST. URSULE, QUE. ~r“For ten yeara I could not digest food, Now I eat like a new man, Frult-a-tlvea relieved me com­ pletely.” Jos. Martin. Our way of living lays most of us open to recurrent attacks of dyspepsia and kindred ail­ ments* To remedy thia, the regular use of Fruit-a-tivea is highly recommended. The gentle, natural stimula­ tion of the bowels and digestive system by the fruit juice, ex­ tracts and tonics in Fruit-a-tives soon healabothersomeand pain­ ful digestion. Try it. Sold by all druggists—-25c and 50c per box. * * * ♦ * ** The man with money to burn has hot time***« *** If you are not satisfied with your lot, built on it.*** *** *** Shortly after a man stops ing he stops living.#«* *** The world is your oyster, hurt yourself opening it.* * * * * * * $ * A reformer is a man who every acquittal a miscarriage of jus­ tice. n work- Don’t thinks *** A fool manages to keep the fact himself longer than he does anyone else. Two are the plenty. ♦ ♦* • ♦ * *♦♦ popular musical instruments dinner horn and the horn of ll takes to develop halitosis. "t * * * * :'i * * a woman’s sewing circle a lot of conversational » » * * * * * * * man who is a good shot pers add, Announcement! "We have just completed arrangements which enable us to offer lo­ cal motorists the lowest cost tire mileage ever obtained, With fresh, new stock of Goodrich Tires at attractive prices, you can now make your tire investment here and be assured ot ut­ most economy in tire mileage. Goodrich Tires need no introduction. The matchless Silvertown Cord has a service-giving reputation built on unsurpassed quality. Drive around and let us show you how your tire bills can be re­ duced with Goodrich Tires at our special prices. Many a in this world hopes he will miss fire in- the next. * * * * * * * * * Many of the old time clinging vines now have granddaughters who are ramblers. ♦ *** *** A man gets into trouble marrying two wives. Some get into trouble marrying one.* * * *** *** The predominating characteristic of the efficiency expert seems to be self-sufficiency. • * * « • • ♦ Isn’t is stange tjliat many houses furnished in modern style, are just of antiques. • ««* ««• high school paper claims flap- are a necessity. Necessity, we knows no law.* *-t * * * * * * When man sits down to wait for his ship to come in, it usually turns out to be a receivership.* * * t * * * * * Sometimes a girl who. is the pic­ ture of health is that way because she painted the picture herself. * * * * * * * * * When one of those old boys gets the flapper craze, it seems peculiarly fitting to call him a sexagenarian. * * ♦ **♦ Falsehoods not only disagree with truths, but they usually quarrel among themselves.—Daniel Webster * * * * * * * * * . Timek haven’t changed much. Back in pioneer days the pedestrian had to dodge the deadly rattler, al­ so. Huron Garage, Exeter Slione 155w ULRfC SNELL Residence 155J * * * * * * * * a A man seldom hears the knock of opportunity if he pays too much at­ tention to the knocks of his neigh­ bors. A century from now a file of the advertising pages of the newspaper and magazine of to-day would pro­ vide a complete history of the cus­ toms and characteristics of the per­ iod. These advertisements record what the people are wearing, the problems of the day, current thought and the straits of the gen­ eration. Fick up any issue of the family newspaper and there in word and picture is the story of the day. Pre­ serve that issue and posterity a cen­ tury from now can tell what the men and women of this generation wore, what their mode of transportation was, how tertained. made the Picture chancing upon a ffle of a. daily news­ paper for the. year 1928. Turning to the advertising pages- he would see arrayed before his eyes the styles in wearing apparel for men, women and children of one hundred years ago- He would see the types of automobiles in use and from the number of automobile advertise­ ments he would deduce that th£ au­ tomobile was in great favor and uni­ versal use. By the same reasoning he wrould learn that the radio was in great demand, even exceeding in popularity the phonograph and play­ er piano. Training in the art of sleuthing would not be necessary for this reader of the advertisements of the past to inform himself, from the cancer-cure ads, that cancer was a menace to the generation and, from other ads, that obesity and exceed­ ing thinness concerned the public as greatly as the maligant cancer. The advertisements are also a re­ cord of economic conditions, reveal­ ing market prices and estimating the supply arid demand. For the discerning contemporary reader the newspaper advertisements afford more interesting and valuable information than he can preserve for posterity. they were amused and en- The advertisements have past an open book. a man In the year 202 8 ENJOY THE OUTDOORS Life becomes more rosy for every­ body as column, after column in the newspapers announces a camp for this group, an outing for that group, a picnic for store employees, an cursion for plant workman, all .the name of healthful outdoor luxation. This hieing to the open has come a great national custom. And it is not all sentiment. Foremen and employers have learned- the psychology of turning their workers loose on the picnic grounds for even half a day’s outing. Clerks are en- spirited by the very ’announcement of such pleasure and anticipation of the event keeps them on their toes while at work. Even after the great day ends and the prospect of the work day dawns, there is a new kind of enthusiasm for the job at hand. The misfortune in Canada is that this highly desirable break-away from the job occurs only during the summer. Other seasons of the year make such interruptions in just as desirable. The half-holiday runs through in many establishments, dians could spend more time in the open, they would be the better for it. They are spending much more than they once did, but they can spend still more without indulging in excesses. GJIjf £xfirr Unura-Aftimrate Established 1873 and 1887 Published every Thursday morning at Exeter, Ontario nraaoJXaBXiaranscnTi Goodrich SlEVERTOWNS BUSINESS MAN BEHIND ex­ in ro­ be- the work Saturday the year If Cana' ADVERTISING S UR VEV Does it really paj' a business cern to advertise in newspapers? con- \ ********* ’• cosmopolitan newspaper sug- that a day be set apart by the return of borrowed' THE CLOSE OF SCHOOL A gests nation for the books.* * * * * # “Mr. and Mrs. John ♦ ** A news item: Beverlin are rejoicing over an eight pound daughter, their sixth child, since last Saturday.’* epead on COME in and look them over. Examine their appearance and mechanical condition. Learn their exceptionally low prices. How easy it is to- gratify your wish. How easy it is to own a car ! you can depend on getting a good used car value . . . where you can be sure of a sound new car value ... at your Chevrolet dealers. Come in and see our dependable Used Cars today.. CU-1428B. <5 J.McDonell, Hensail SUBSCRIPTION—$2.00 per year in advance. - United States sub­ scription $2.50, , -Farm or Real Estate for insertion for first 25c. each subse- Miscellaneous ar- Wanted, Lost, or: line of six words.. 10c. 50c. 8c. RATES- sale 50c. each tour insertions, quent insertion, tides, To Rent, Found 10c. per Reading notices Card of Thanks vertising 12 and Memoriam, with extra verses 25 c. per lino. . Legal ad- per line. Io. one verse 50c. each. Member of the Canadian Newspaper Association 1874 19« The London Life POLICIES AS GOOD AS GOW W. C. PEARCE | Exeter. Phone 130W. Residence, Ann St., two blocks wait of Ford Garage GLADMAN & STANBURY BARRISTERS, SOLICITORS, Au. Money to Loan, Investment? Mx<f Insurance Safe-deposit Vault for use pi oifl Clients without charge EXETER LONDON HENSAM) 1/ When you were a school-boy or school-girl, a red letter day of the year was when school was dismiss­ ed for the summer vacation. It mattered not if you were one of the ones who like to go to school. There are such girls and an occasional boy of the same kind. The attitude of the closing of the school year will not be misunderstood by those who have not forgotten their own feel­ ings under similiar circumstances There is eagerness to lay aside the books and pencils and rest from the routine which has been the order for many months. The suggestions which is some­ times made that the school year should be continuous and that the summer vacation, if granted at all, should be short, gets mighty little indorsement from those whom it would effect chiefly. Even the teachers we imagine would not wish to surrender the weeks of relaxa­ tion though it might mean a little more pay. The average boy in the grades re­ gards school as a species of punish­ ment Inflicted on him beceause he cannot help himself. It is the ex­ ception for the boy to hold it need­ ful to do more than will “get him by.” This may not bo the ideal boy, but it is somewhere near the des­ cription of the normal boy. When the boy lands in the high school, ambition may burgeon, but the small boy who is too studious is likely to be regarded as catering to the prize of being the teacher’s pet and that in the average estimate is nothing but a disgrace. It^is well that parents and school authorities have views somewhat at variance with the pupils, else school rooms would not be filled to the ex­ tent they are. would shorter that so grades, best for them. get into College the situation may be reversed and the children know what is best for parents. At least there is some practise on that theory The solution of the problem was a few months ago submitted to a disinterested medium—the Policy- holders’ Service Bureau of the Met­ ropolitan Life Insurance Co.—by the Business Men’s Association of the New England 'States, with the re­ quest for investigation upon the sub^ ject. In order to cover the ground* thoroughly, the Company made a de­ tailed and complete survey among all prominent business men in the territory with a view of ascertain­ ing in every case what had been the true and recognized value o.f adver­ tising. The investigation ,was a prolong­ ed one, and very valuable data was obtained. In a general way the re­ sult revealed the fact that in the great majority of cases where busi­ ness concerns had .achieved remark­ able success advertising was given one of the largest shares of respon­ sibility for the achievement. One business organization aTone was shown to have increased its sales from $129,00 in 1912 to $13,140,00 in 19 2 6. During this period, its ad­ vertising appropriation advanced from $2 500 in 1914 to $225,000 in 1926. It was also shown that the wisest policy followed by prominent busi­ ness men was that of adopting scien­ tific .methods of advertising in pre­ ference to the “hit or miss” system. The “blind” advertising practice was shown to have resulted in dismal failure. Weil organized advertising was consi'd.pred as being bound in the long run to load to infallible suc­ cess. In its report on the investigation the Metropolitan states that despite the admitted difficulty of any direct check on the efficacy of advertis­ ing. most advertisers take some steps to satisfy themselves that they are securing results in. proportion to the amount of their expenditures for advertising purposes. In a general way all prosperous, business men in the New England States readily re­ cognize that advertising is a paying proposition. (Issued by the Metropolitan Life In­ surance Co.) CARLING & MORLEY ; BARRISTERS, SOLICITORS, ElM LOANS, INVESTMENTS. IN­ SURANCE Office: Carling Block, Main Streep EXETER, ONT. DR. M. C. G. FLETCHER PHYSICIAN & SURGEON Graduate of Faculty of Medlcla*^ University of Western Ontario, Mem­ ber of the College of Physicians aa$ Surgeons of Ontario; Member of th# British Medical Council. Phone 6—(The office of the lat# Dr. H. K. Hyndman) Dr. G. S. Atkinson, L.D.S.^D.DJi DENTAL SURGEONLate, District Dental Officer of Militant District Number One, London, Ont. Telephones Office 34W Residence M4 Office open every Wednesday til April 25th, 1928. MAIN ST., EXETER, ONT. Dr. G. F. Roulston, L.D.S.,D.D.5o DENTIST Office over Carling &• Morley Law Office Extractions Under Oxygen EXETER. ONT. 4J i Qm j JOHN WARD DRUGLESS PRACTITIONER OPTOMETRIST Physiotherapy Treatment PHONE NO. 7 0 MAIN ST. EXETE® Were it not so there be longer vacations and school terms. It happens long as children are in the the parents know what is When the children SOCIAL CENTRE IN NO RTHE RN W00 DS Deep in the heart of the rugged North Country, hidden by pine topp­ ed hills and thick virgin forests, lies a chain of sparkling blue lakes known as Lake of Bays. Almost un­ known to the outside world until a few years ago, these Lakes have be­ come the summer playground of vacationists and tourists. The Lake of Bays district is large enough to enjoy seclusion and a holiday .of hackwoods life—if that i3 desired. If pleasure, gayety and joyous companionship is your holi­ day goal, there are large luxurious hotels —ultra modern—-where golf, tennis, bowling, swimming occupy your time—where dancing makes a perfect perfect Any Agent trated tion on the Lake of Bays- for a list of hotels and from which to make your ^Around the Hoose AMrs. Henry J. Davis, 31 Princess St., Stratford, Ont., writes:— “A few years ago I was troubled very much with iny^ heart and nerves; was all run down and became very thin inded. UI was afraid to walk around the house the way my heart would jump and beat. “I went tj^the doctor to get relief, ■ but he did mo no good. I then went to another and then to two more and still my heart and nerves were as had as ever. “I was completely discouraged when friend told me to trya may music and end to a day, Canadian National will gladly give you illus- literature and full Railways iilforma* Ask him cottages selection "I started right away and the first, six months I had gained ten pounds, and now, to-day, I have no sign of any heart trouble. , > (<T always adviso any of my friends to use your Pills ever since I was relieved of my trouble?’ Milburn’s Heart and Nerve Pills aro 56c, a box at all druggists or dealers, or mailed direct on receipt of price by The T» Milburn Co., Limited, Toronto, Ont. DR. E. S. STEINER VETERINARY SURGEON Graduate of the Ontario Veterinajfl . College DAY AND NIGHT CALLS PROMPTLY ATTENDED T® Office in old Ford Garage Building Corner of Main and Ann Street! EXETER, ONT. ] ARTHUR WEBER LICENSED AUCTIONEER For Huron and Middlesex FARM SALES A SPECIALTY PRICES REASONABLE SATISFACTION GUARANTEED Phont, 57-13 Dashwood R. B. 1. DASHWOOD, ONT. J FRANK TAYLOR LICENSE D AUCTIONEER, for Huron and Middlesex FARM SALES A SPECIALTY ’ Prices Reasonable and Satisfaction Guaranteed EXETER P. O. or RING 130 OSCAR KLOPP LICENSED AUCTIONEER Honor Graduate Carey Jones’ Auc­ tion School, Special course taken is. Registered Live Stock (all Breeds,)] Merchandise, Real Estate, Farm Sales, etc. Rates in keeping with, prevailing prices. Satisfaction as­ sured, write Oscar Klopp, 2h.ir.ich, or phone 18-93, Zurich, Ont. USBORNE & HIBBERT hlUTUAIi FIRE INSURANCE COMJPAKY Head Office, Farquhar, Ont.; President, , JAS. McKENZI® Vice-President SIMON DOW, DIRECTORS frank McConnell, j. allison ROBT. NORRIS, WM. BROCK AGENTS JOHN ESSERY, Centralia, Agent fotf; Usborne and Biddulph. OLIVER I-IARRIS, Munro, Agent for Hibbert, Fullart on and Logan W. A. TURNBULL Secretary-Treasurer Box 99, Exeter, Ontario. GLADMAN & STANBURY Solicitors, Exeter .