HomeMy WebLinkAboutHuron Expositor, 2015-01-14, Page 910 Huron Expositor • Wednesday, January 14, 2015
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Alzheimer Society of
Canada launches campaign
for Alzheimer Awareness
1 Month that targets women
Did you know that
women represent 72 per
cent of Canadians living
with Alzheimer's disease?
They could be your mothers,
wives, sisters, grandmothers
or friends - even you.
The Alzheimer Society is
kicking off Alzheimer
Awareness Month with a
nationwide campaign
called The 72%. It aims to
inform women in their 40s
and older about the warn-
ing signs of Alzheimer's
disease, brain health and
how the Alzheimer Society
can help.
Women live longer than
men and age is a significant
risk factor. That's why there
are more women living
with Alzheimer's disease
than men.
Yet the impact on women
is twofold. They also
account for 70 per cent of
family caregivers, which
takes a tremendous toll on
these women who eventu-
ally provide round-the-
clock care. The burden is
especially high for women
raising families and hold-
ing down jobs.
"With this campaign,
we're making Alzheimer's
disease a women's issue,"
said Mimi Lowi-Young,
CEO of the Alzheimer Soci-
ety of Canada. "Women
lead busy, hectic lives,
often paying the price with
their own health and well-
being. We're asking them to
invest time in understand-
ing the warning signs.
Whether they're concerned
about getting Alzheimer's,
have just been diagnosed
or are a caregiver, we want
women to reach out to their
local Alzheimer Society. We
can support them through-
out the disease."
Today, 747,000 Canadi-
ans are living with some
form of dementia. This
number will nearly double
to 1.4 million in less than
20 years.
Currently approximately
1,200 people in Huron
County are living Alzheimer's
disease or other dementia -
related conditions. This num-
ber is expected to rise to 2,500
people by 2023. For every
person diagnosed, there are
many who are directly
affected as caregivers.
Alzheimer's disease is
the leading form of demen-
tia. It is progressive and
eventually, fatal. The risk of
dementia doubles every
five years after age 65.
Accumulating evidence
shows the disease can lie
dormant in the brain up to
25 years before symptoms
appear.
Warning signs, often mis-
understood or ignored, are
critical. In absence of a
cure, early diagnosis allows
for treatment and support
so people can live as well as
possible and start planning
for their future needs.
Common warning signs
of Alzheimer's disease
include memory loss,
impaired judgment, think-
ing or reasoning and
changes in personality and
behaviour that are out of
character. In addition to
age, other risks factors
include cardiovascular dis-
ease, diabetes, high blood
pressure and smoking.
"Women traditionally
monitor the health of their
families so it's even more
important they understand
this disease to be able to
recognize changes in those
they care for," Lowi-Young
said.
Starting January 6, the
Alzheimer Society invites
all Canadians, including
women, to visit www.alz-
heimer.ca/the72percent to
take a moment and learn
the warning signs and
share them with friends
and families on Facebook
and Twitter. They can also
read the stories of others
living with Alzheimer's dis-
ease and post their own
experiences.
Visitors will also be able
to download other helpful
resources and find their
local Alzheimer Society.
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